Mojang Bans Manufacturers From Building Minecraft Promo Maps And Mods

Mojang's putting its blocky foot down in terms of manufacturers and Minecraft. In an open letter to the neighborhood on its site, Owen Hill, the corporate's director of creative communications, laid out new pointers particularly directed at corporations, advert agencies and some other non-gamer entities trying to capitalize on Minecraft's massive person neighborhood.

For an thought of simply how vast that base is, consider that, in 2014, creator Markus "Notch" Persson revealed that the Pc model had over one hundred million registered customers. It is comprehensible that a pool of users that giant would show a tempting lure for brands that want to market their wholly unrelated wares to the neighborhood. But no extra -- according to the brand new building promotion tips, it's now not permissible to construct servers or maps to "promote unrelated products in playable type." So what does that translate to?  Jasonotto.net , you may say goodbye to awkward promotions like the enormous, working cellphone CaptainSparklez made on behalf of Verizon, or Disney commissioning a map of Tomorrowland to promote its film of the identical identify. All that stated, if you're a mega fan and also you do these types of things on your own time and dime, well, that is just wonderful by Mojang.